How does the blogger selection process work for each paid campaign?

When we have a new brand campaign come through, we will reach out to all content creators who have expressed interest in that particular brand’s category (Food & Drink, Fashion, Beauty, etc). Those partners will have an opportunity to review the campaign and apply for the project. We will then comb through the applications and make recommendations to the brand based on which partners best fit the brand aesthetic and meet their campaign goals. From there, the brand will make the final decision on which partners they would like to work with. The selected partners will be notified that they have been chosen for content creation, receive the formal campaign brief, and a statement of work.

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